More landing pages
result in more leads. Thus, landing pages are necessary if you want your
business to grow. Even so, it can be difficult for small organizations or new
ones. Landing pages with a personalized call-to-action (CTA) and support mobile
devices perform 202% better than average ones. Therefore, you need an effective
landing page builder. Aside from making it easier to create landing pages,
their data collection features are helpful.
Read More - 5
Tips For Creating A Great Website For Your First Business
What Makes a Good Landing Page Builder?
You can create designs
with little or no coding using a good landing page builder. The tool is
accessible and practical for novice users. An excellent landing page builder
meets all your needs. You can take advantage of domain name registration,
analytics, A/B testing, and third-party software integration. A one-stop shop
for all your landing page needs is essential. We need to make the site so easy
to use that any user can use it, from creating a site to managing leads. You
can use these landing page builder tools to get in front of potential
customers.
Are there any good landing page builders?
This section will
provide you with a list of the best
landing page builders and why we recommend them. Let's begin.
1. Leadpages
Leadpages has a lot of
features for a low price. Most campaigns depend on A/B testing, WordPress
integration, template selection, and social media tools. Make your landing
pages mobile-friendly. There are, however, some obstacles. Leadpages' designs aren't
as slick as its competitors. The editor also requires some work.
Pros
- The drag-and-drop interface
simplifies site design.
- Insert videos and images with an
embed code.
- Great analytics for landing
pages.
Cons
- It's challenging to fine-tune
some design elements.
- Customization is difficult.
- Standard plans do not include follow-up trigger links.
2. Unbounce
It's best for landing
page users who want advanced features. Unbounce is a leading landing page
builder. More than 15,000 businesses use it. According to Unbounce, the
platform helps you build landing pages that attract new leads and convert them
into customers. In addition, it offers a drag-and-drop editor,
mobile-responsive templates, and A/B testing. Integrated marketing tools and
search engine marketing (SEM) are other features. If you need to use JavaScript
or CSS with Unbounded, it supports it.
Pros
- You get access to
Industry-specific templates.
- The builder is easy to use
- Unbounce has excellent A/B
testing implementation
Cons
- It could use more template
options
- There are some issues regarding
mobile responsiveness
- It needs better analytics
tracking
1. 3. Instapage
Beginners should choose
this option as it also falls under the free
landing page builder. It's easy to create your first landing page with Instapage.
With 200+ mobile-responsive templates, you can focus on page design instead of
signing up for an account. You can also run A/B and multivariate tests, view
heatmaps and check analytics. Depending on who you are targeting, you can
create different types of content. Additionally, the Instagram page welcomes
collaboration. You can set up a workflow that has real-time editing, instant
feedback, and secure sharing.
Pros
- The templates are highly
customizable.
- A drag-and-drop builder is
available.
- Setup is quick.
Cons
- Price increases for Instapage are
rapid.
- Custom coding is challenging.
- Mobile responsiveness is
hit-or-miss.
4. HubSpot
HubSpot is known for its
B2B marketing expertise. This marketing tool also includes CRM tools.
Specifically, its landing page tool offers features such as a design tool, form
builder, and analytics. You can integrate email marketing, ad management, and
all the other tools it offers you to boost your lead count.
Pros
- Hub Spot is an all-in-one CRM
solution.
- Supplemental content is also
available.
- It supports email marketing and
social media scheduling.
Cons
- HubSpot does not offer an
e-commerce platform.
- Considering all the features,
it's expensive.
- Many people find it difficult to
use.
1. 5. GetResponse
Get Response has a
unique feature where you can specify the size of your target list, which
factors into its pricing. You only pay for what you need. You can also save a
lot of money by choosing a plan that includes the most features you will likely
need. Aside from landing pages, you also get automation templates. You can
create as many lead funnels as you like. You can even sell e-products with the
basic plan. With a higher plan, you can add more tools, such as those for sales
and webinars.
Pros
- Responding to leads is easier
with Campaign Builder.
- It has a list-building feature.
- Get Response has good templates.
Cons
- Mobile versions of some landing
pages don't work well
- Drag-and-drop functionality needs
to be improved
- User interface has a few minor
issues